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Factors in the Development of a Strategic Plan

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What are the primary external organization considerations for the development of a strategic plan? Which consideration is the most important? Why?

What are the key planning factors for competitive success? Provide an example of an organization that has achieved competitive success through planning. Provide an example of an organization that has failed to achieve competitive success as the result of failed planning.

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This is a discussion of primary external organization considerations for the development of a strategic plan and key planning factors for competitive success using real life company examples. 997 words and references.

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Strategic Planning Questions

- What are the primary external organization considerations for the development of a strategic plan? Which consideration is the most important? Why?

A disciplined focus on the external factors that affect a company - whether that company operates as an international for-profit entity or a regional nonprofit organization - equips leaders with information that will help their "companies attract or acquire needed resources and to profitably market its goods and services" (Pearce & Robinson, 2004, p. 107). The environmental scan, which evaluates remote, industry and operating variables that an organization must weigh to determine its strategic direction and long-term plan, is an important cornerstone of the strategic planning process.

Gathering relevant data using a comprehensive environmental scan of international, national, industry and internal operating variables will contribute to reducing some of the inevitable uncertainty of operating in a continuously changing business environment. This process naturally follows the development of an organization mission and social responsibility, and will provide effective information by which ...

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