Explore BrainMass

Cliptomania, NIBCO, Enterprise Resources Planning Systems cases

Analyze Case Study II-5: "The CliptomaniaTM Web Store" (on pp. 308-320 in the textbook). APA

• Discuss the strategic issues faced by the company in launching and developing their e-business venture.
• • Provide your recommendations and analysis.
• • Summarize your findings in a two-page paper using proper APA formatting.
Information about accessing the Blackboard Grading Rubric for this assignment is provided below.
PowerPoint Presentation
Create a 7- to 10-slide presentation comparing and contrasting two major off-the-shelf software packages that could be implemented in an organization. Identify which functionality would be likely to be used as-is, and highlight what may need to be added or modified. Briefly describe what issues you may be likely to face in the effort to modify the package. You may use various sources from the company web site. Be sure to cite all sources used in a reference slide with proper APA formatting. (Cover and reference slides do not count in the length requirement). You may also use the slide notes function.
Be sure to include the following in your presentation:
• • Two major off the shelf software packages
• • Description of how they may be used in an organization
• • Identification of features to be used as-is, possible modifications and additions
• • Brief summary describing issues to be faced in the modification of the package
• • Proper APA formatting of citations and references
Information about accessing the Blackboard Grading Rubric for this assignment is provided below.
Analyze Case Study III-5: "NIBCO's 'Big Bang': An SAP Implementation" (on pp. 468-483 in the textbook).
• • Discuss reasons behind NIBCO's decision to implement an ERP system.
• • Describe the pros and cons of the approach to implementation decided upon by NIBCO.
• • Provide your analysis and recommendation for how the project was managed including its management structure.
• • Summarize your findings in a two-page paper using proper APA formatting.

75 words for each of the following:
What are some of the potential benefits of B2B applications that use the Internet?
Define the term system. Give an example of a business system, and create a context diagram to show its boundary, environment, inputs, and outputs.
Choose one of the five competitive forces in Porter's model. Describe a new opportunity and a new threat due to e-commerce via the Internet for a specific industry of your choosing.

Describe some of the reasons that early dot-com companies had an initial advantage over traditional companies in developing an online sales capability.

Compare and contrast a context diagram (using data flow diagram (DFD) modeling) and a use case diagram (using unified modeling language (UML))?

Solution Preview

Cliptomania, LLC, is a web store that is owned and operated by the Santo family. The family operated business specializes in selling clip-on earrings on the Internet from their home. Their non pierced earrings are sold throughout the United States, Canada, Ireland, Australia, and New Zealand (Brown, DeHayes, Hoffer, Martin, & Perkins, 2012). The Santo family found an ideal position in the market that was underserved and essentially turned it into a feasible e-business. My analysis of Cliptomania reveals that it achieved a lot of success - from the Santos proactivity in identifying a gap in the market to offering high quality products and services to customers.
Although the Santos had initial success they, however, faced a few strategic issues in the beginning. One of the initial issues they faced was their lack of experience in setting up a web store. When Jim and Candy first got the idea of Cliptomania going they thought it would be, sort of, a side-line activity - one that they could tend to in their spare time. Little did they know that they would have to devote a lot of time and effort in just setting up the web site. Jim found several alternatives and they went with contracting with a vendor to host the store. According to Brown et, al (2012), the Santos contracted with Yahoo to establish their Cliptomania Yahoo store. Yahoo provided templates for the homepage and the items being sold, navigation of the site, and basically making it easy for the customers to add or delete items from their shopping cart. Another initial problem that the Santos were face with was finding "sources from which they could get earrings to offer in the Cliptomania store" (Brown, et al, 2012, pp. 310). Many of such sources were not available and some were just not helpful. Eventually they were able to build some mutually beneficial relationships, which ultimately evolved. In 2006 when the Santos decided to change their website they encountered issues such as a drop in the search engine rankings. The drop was also as a result of a drop in customers; customers no longer found it easy to locate Cliptomania when they searched clip-on earrings (Rosen, 2000). When Cliptomania switched to the new URL it caused major confusion with the search engines and they fell far off the relevancy ranking for the search engines. Cliptomania was losing sales so they eventually went back to the original name of
I found a few recommendations and analysis that could have solved some of the issues the Santos faced. The Santos needed to identify who will buy their products online and make it easy for those consumers to locate their website. They also needed to ensure that their website had high visibility online and that could go hand in hand with making it easier for customers to locate their website. Their marketing plan lacked the essentials to reach their target market. In a effort to cut cost (in every way ...

Solution Summary

This solution cover a case study "Cliptomania Web store" and "NIBCO's 'Big Bang': An SAP Implementation". The potential benefits of B2B applications that use the Internet are examined. The strategic issues faced by the company in launching and developing their e-business venture is analyzed.