Establishing a Greenfield in an International Market
Not what you're looking for?
As part of its international expansion program, Acme, a U.S. multinational enterprise (MNE), is currently in the planning stages of establishing a Greenfield (see text glossary for definition) production facility overseas. You have been asked to present a proposal to the steering committee comparing the advantages and disadvantages of starting operations in one of two selected foreign countries.
The steering committee has determined that one alternative must be a member of the European Union (EU) while the other cannot be a member of the EU. Subject to these conditions, you may choose any two foreign countries, except China, India, Czech Republic, and Romania for comparison.
Deliverable: There are many factors to consider in your comparative analysis. Please be sure to include, among other topics, a discussion of the different countries' currencies, trade policies and cultural variables that may affect operations and profitability in each country. Your report should conclude with a recommendation and supporting rationale as to which country should be selected for the new facility.
Purchase this Solution
Solution Summary
This paper compares and contrasts a member of the European Union (France) and a self governing country (Mexico) not associated with the EU, to determine which country is better suited for a Greenfield expansion. This comparative analysis takes into consideration both countries': trade policies, economic backgrounds, social and cultural differences, currencies and current political situation. The author understands that these factors are not all inclusive, but also recognizes that they exercise great importance when considering a Greenfield expansion abroad.
Purchase this Solution
Free BrainMass Quizzes
Academic Reading and Writing: Critical Thinking
Importance of Critical Thinking
Operations Management
This quiz tests a student's knowledge about Operations Management
Organizational Behavior (OB)
The organizational behavior (OB) quiz will help you better understand organizational behavior through the lens of managers including workforce diversity.
Understanding the Accounting Equation
These 10 questions help a new student of accounting to understand the basic premise of accounting and how it is applied to the business world.
Lean your Process
This quiz will help you understand the basic concepts of Lean.