Help is needed with the assignment review an entrepreneur. This entrepreneur could be one who was able to raise finance for the venture or one who was unable to raise finance for the venture.
a) The various efforts put in by the entrepreneur in raising the funds
b) The entrepreneur's experience of the process of raising finance
c) An analysis of the factors that made the investor or financial institution invest or not invest in the venture
It is my goal to provide ideas, definitions, research help, and instructions on how you, the student, should approach the assignment.
I think a good case example here is a company called Red Envelope. If you have a copy of "marketing strategies" by Kotler and Keller, it's chapter 2. In 1997 the company started ...
The solution contains a simple case example that answers the 3 questions raised by the student.