Explore BrainMass

Competitive advantage and strategic management


I have to write a paper that discusses whether it is possible to achieve competitive advantage without strategic management. I'm just looking for a couple hundred words to get started.


Solution Preview

Yes one can achieve competitive advantage without strategic management, but sustaining it might be difficult. Strategic management is planning and organizing based on the strengths, weaknesses, and opportunities of the company. A competitive advantage helps employees understand the role of the company and its positives in the market. It empowers them to do their best work to maintain competitive advantage. However, if there is no strategic management that holds the competitive advantage in mind, the company cannot plan ...

Solution Summary

A review of the value of strategic management and competitive edge using the assignment question as the foundation.