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Business Management Declaration of Bankruptcy

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The company below declared bankruptcy during the last ten years. Find information about the company on the Internet. Clearly identify the main failures of planning and/or environmental scanning, and analysis that gave rise to the situation, which caused the company to declare bankruptcy. In hindsight what might they have done differently?

United Airlines

about 250 words, one reference

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UNITED AIRLINES

Clearly identify the main failures of planning and/or environmental scanning, and analysis that gave rise to the situation, which caused the company to declare bankruptcy.

The main failure of United Airlines that gave rise to cause bankruptcy declaration includes:

* As Goodstein, et al reference, "...failure to broaden its mission from being an airline in the travel business, and not developing a broader mission statement; plus, not taking into account stakeholder interests in the mission formulation. The CEO of UA announced plans without adequately involving the board of directors or several powerful ...

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