Briggs and Stratton Analysis
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Please help on constructing a case analysis on Briggs and Stratton (Milwaukee Wisconsin).
What are the current contingent factors that may be affecting the organization's structure (i.e., strategy, organization life cycle, technology and environment)?
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Solution Summary
The answer to this problem explains the relationship between customers, competition, and technology. The references related to the answer are also included.
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What are the current contingent factors that may be affecting the organization's structure (i.e., strategy, organization life cycle, technology and environment)?
The current contingent factors that may be affecting Briggs and Stratton's organization's structure includes customers. The customers have several complaints. The engines of Briggs and Stratton products go out after some use and there is poor response from customer service. The warranties protect Briggs and Stratton and not the consumers. The customers have purchased Briggs and Stratton products because of the reputation of the company and now have suffered.
The second contingency factor that affects Briggs and Stratton is competition. The strongest competition is from Japanese competitors such a Honda Motor Company, and Kawasaki Heavy Industries limited. Also, other companies such as Kohler Co. provide strong competition. The ...
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