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Economic decisions and utility

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Assuming the consumer is rational, how can utility affect their economic decisions? Does utility lead to more or less customer satisfaction? Why or why not?

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Assuming the consumer is rational, how can utility affect their economic decisions? Does utility lead to more or less customer satisfaction? Why or why not?

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Utility can affect an economic decision because an individual will get utility out of an investment that can potentially result in a bigger payout. ...

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