Purchase Solution

Monopoly increases profits through licensing

Not what you're looking for?

Ask Custom Question

World Class Manufacturing Operations has enjoyed rapid growth in sales and high operating profits. But now the company faces potentially fierce competition from a large number of new competitors as WCMO's important basic patents expire during the coming year. Unless the company is able to thwart such competition, severe downward pressure on price and profit margins is anticipated.

Use the price, output, and total cost data below to answer the questions following the table where all data except price are in millions:

Price Monthly Total Marginal Total Marginal Average Total
Output Revenue Revenue Cost Cost Cost Profit
$20 0 $0 $0 $0 $0 $0 $0
19 1 19 $19 12 $12 $12.00 $ 7.00
18 2 36 17 27 15 13.50 9.00
17 3 51 15 42 15 14.00 9.00
16 4 64 13 58 16 14.50 6.00
15 5 75 11 75 17 15.00 0
14 6 84 9 84 9 14.00 0
13 7 91 7 92 8 13.14 -1.00
12 8 96 5 96 4 12.00 0
11 9 99 3 99 3 11.00 0
10 10 100 1 105 6 10.50 -5.00
[Total costs include a risk-adjusted normal rate of return.]
(A) If the cost conditions remain constant, what is the monopolistically competitive high price-low output equilibrium in this industry? What are the industry profits?
(B) Under these same cost conditions, what is the monopolistically competitive low price-high output equilibrium in this industry? What are the industry profits?
(C) Now assume that WCMO is able to enter into restrictive licensing agreements with potential competitors and create an effective cartel in the industry. If demand and cost conditions remain constant, what is the cartel price-output and profit equilibrium?

Purchase this Solution

Solution Summary

A table of costs and profits for a monopoly is provided and optimal solutions are found for the monopoly. The most interesting of three questions provided is C. In it, we discuss the optimal choice, when the monopolist can impose restrictive licensing on their competitors, when MC are lowest at low outputs.

Solution Preview

A. Usually, a monopoly will maximize profits at MC=MR. But, because we are dealing with units, it isn't always just a point. Note first that this monopoly has no Fixed Costs. The Total Cost is only the addition of each subsequent MC to the previous ones. There are two profit maximizing possibilites, a monthly output of 2 sold at $18 each, or a monthly output of 3 sold at $17. In both cases profit is $9. The answer to ...

Purchase this Solution


Free BrainMass Quizzes
Pricing Strategies

Discussion about various pricing techniques of profit-seeking firms.

Economic Issues and Concepts

This quiz provides a review of the basic microeconomic concepts. Students can test their understanding of major economic issues.

Basics of Economics

Quiz will help you to review some basics of microeconomics and macroeconomics which are often not understood.

Economics, Basic Concepts, Demand-Supply-Equilibrium

The quiz tests the basic concepts of demand, supply, and equilibrium in a free market.

Elementary Microeconomics

This quiz reviews the basic concept of supply and demand analysis.