Sonic Case Study
1. Sonic started as a sole proprietorship and gradually evolve to a partnership, then to a corporation, and finally to franchisor. Do you think that Sonic would have grown as large as it is today if it had remained a sole proprietorship? Why or why not?
2. What were the advantage and disadvantages to Sonic if each form of business ownership?
3. There have been lots of drive-in and fast-food restaurants over time. In your opinion, what makes Sonic and other major franchises more successful than the others?
Provide a summary of the case study provided with recommendation and answer the three questions attached. If using additional references please cite them on reference page.
Sonic is a company founded on hard work and dedication by Troy Smith started in1954. It is a company that went into places where 'angels fear to tread' to say the least. It has undergone instant metamorphosis from a sole proprietorship into a corporation we know today. It has ventured into franchising as well scattered in more 300 branches. Knowledge on the 'various forms of businesses are key to success.
Sonic's business success did not sprout overnight. 'You have to be there whenever the business is open'. This entails sacrifice. Sonic's triumph in the franchising business was the result of decades-long shedding of blood, sweat, and tears from its founders.
Based on the lessons learned from the article, the following are highly recommended:
1. Due to its long years of experience in the business, Sonic is one of the ideal choices for franchises.
2. The name, Sonic, is in itself historic and valuable. It adds monetary value to any company or persons associated with it.
1. Sonic started as a sole proprietorship and gradually evolve to a partnership, then to a corporation, and finally to franchisor. Do you think that ...
The solution traces the success of Sonic and its transformation from a sole proprietorship into a corporation, and finally to franchisor.