AOL Time Warner - Managing a Business
Not what you're looking for?
AOL Time Warner: Deal of the Century Turns into Disaster of a Lifetime
Questions:
Why did the media refer to the merger as the deal of the century?
Why was Time Warner eager to merge with AOL?
What challenges did AOL and Time Warner face as a merged company?.
Visit the TimeWarner Website (http://www.timewarner.com). Review the site to get the latest news about the fate of the merger. How is the company doing financially? How much turnover has occurred among high-level executives? If any parts of the business have been sold off, what has the acquiring company said about future prospects?
Harley-Davidson Drives from Dysfunctional to Cross-Functional
Questions:
During Teerlink's tenure as Harley's Chief Financial Officer, was the
organization structure flat or tall? Centralized or decentralized?
Explain your answers.
As Chief Executive Officer, how did Teerlink change the organizational structure?
Why does Harley-Davidson include outside suppliers on its cross-functional teams?
Purchase this Solution
Solution Summary
Managing A Business
AOL and Time Warner
The AOLTW merger was heralded the "Deal of the Century" due to the fact that the combination of the two companies would 'produce the first fully integrated media and communications company' (Bovee, Thill, & Mescon, 2005, p.162). The companies planned to feed off of each other's success and promote each other after signing this $160 million dollar merger.
Solution Preview
Managing A Business
AOL and Time Warner:
The AOLTW merger was heralded the "Deal of the Century" due to the fact that the combination of the two companies would 'produce the first fully integrated media and communications company' (Bovee, Thill, & Mescon, 2005, p.162). The companies planned to feed off of each other's success and promote each other after signing this $160 million dollar merger. It appeared very possible that together, they could dominate access to the Internet.
Time Warner had just failed miserably at attempting to move into the digital era and had lost a lot of money. TW was excited at the prospect of taking part in the Internet revolution and was confident that the company would profit greatly from the merger.
As a merged company, AOL and Time Warner had to deal with jeers from critics and shareholders who were not convinced the company could succeed. Shortly after the merger was made legal, the U.S. was hit with a recession that rocked the dot-com world. As a result, AOL ...
Purchase this Solution
Free BrainMass Quizzes
Basics of corporate finance
These questions will test you on your knowledge of finance.
Motivation
This tests some key elements of major motivation theories.
Accounting: Statement of Cash flows
This quiz tests your knowledge of the components of the statements of cash flows and the methods used to determine cash flows.
Introduction to Finance
This quiz test introductory finance topics.
Organizational Leadership Quiz
This quiz prepares a person to do well when it comes to studying organizational leadership in their studies.