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Persuasive writing summary

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Imagine that your boss (or your client, if you are self-employed) has assigned you to a team to develop a communications training program. Each team member will recommend a book that all participants will discuss during a required meeting or retreat. The team needs one book that sheds light on one or more communication tactics or strategies, such as the importance of self-confidence.What book do you recommend and why?

Using the 5-point essay format, write a memo recommending any book, TV show or movie. You need to argue persuasively that this book or movie will be helpful to teach program participants about communication techniques and/or strategies. Otherwise you might find yourself discussing a book or movie that puts you to sleep.

Remember to give 3 reasons why you believe this particular book or movie will be your choice for the program. Anticipate at least one objection and answer it.

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I believe as an OTA, I am not to write a finished paper for you, so here's the outline for your essay

I pick this book
How to Win Friends and Influence People by Dale Carnegie
http://www.amazon.com/How-Win-Friends-Influence-People/dp/0671723650

Part Three
Win people to your way of thinking

1. The only way to get the best of an argument is to avoid it.
2. Show respect for the other person's opinions. Never say, "You're wrong."
3. If you are wrong, admit it quickly and emphatically.
4. Begin in a friendly way.
5. Get the other person saying "yes, yes" immediately.
6. Let the other person do a great deal of the talking.
7. Let the other person feel that the idea is his or hers.
8. Try honestly to see things from the other person's point of view.
9. Be sympathetic with the other person's ideas and desires.
10. Appeal to the nobler motives.
11. Dramatize ...

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