Provide an example from the Internet that demonstrates a situation in which a company's net profits looked good in the statements, but the gross or operating profits presented a different picture.
Discuss how this might have occurred.
"Why is the bottom-line figure, net income, not necessarily a good indicator of a firm's financial success?" (Hint: Look for indicators like liquidity or solvency to answer this question.)
The attached articles explain real situations where net profits looked good, but operating profits were relatively lacking:
The two companies involved were able to show strong net profits despite weak sales because of ...
The solution describes how a firm could could post good net profits but poor operating income at the same time.