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Costs

A key reason for assigning selling and distribution costs to products for analytical purposes is that --

all direct costs must be assigned, different processes, products and/or customers require different qualtities of selling and distribution activtities, customers demanded it, or controllers demanded it

I believe - all direct costs must be assigned is the best choice
Please advise what's the correct answer & why. Thanks much!

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The answer is diferent processes, products and/or customers require different qualtities of selling and distribution ...

$2.19