Purchase Solution

Identify a business research issue, problem, or opportunity

Not what you're looking for?

Ask Custom Question

Identify a business research issue, problem, or opportunity facing a organization that can be examined using regression analysis. Then, use the Internet or other resources to collect data pertaining to your selection. Examine the regression analysis on your collected data. Begin by describing the research issue, problem, or opportunity and the accompanying data. Then, perform a regression analysis on your data using any method of computation. Finally, interpret the results of your regression analysis, state the limitations of your analysis, and describe the significance of the results to the organization as a whole. Be sure to attach the results of the regression analysis created to your paper.

Attachments
Purchase this Solution
Solution Summary

The solution provides detailed instructions on an example of regression analysis of sales and advertising. It includes a 3-page Word file and an Excel file.

Solution Preview

Please see attached files

Problem : The marketing department at Daiichi Sankyo is trying to determine if the organization should allocate more money in the future for advertising a new pharmaceutical that was recently launched called Benicar HCT for the treat high blood pressure. (www.benicar.com). The marketing department wants to know whether there is a strong correlation between the amount of money spent on the advertising campaign for Benicar HCT and the number of orders we receive. The cost of advertising is an important consideration for Daiichi Sankyo and the senior management wants to ensure that the advertising money is spent efficiently. We have collected data over the past 20 months to indicate the actual amount of money spent on advertising and the amount of orders the company has received for Benicar HCT. Here is the data that the organization has collected:
Data
Month Advertising Cost (thousands of dollars) Number of ...

Purchase this Solution
Free BrainMass Quizzes
Measures of Central Tendency

Tests knowledge of the three main measures of central tendency, including some simple calculation questions.

Know Your Statistical Concepts

Each question is a choice-summary multiple choice question that presents you with a statistical concept and then 4 numbered statements. You must decide which (if any) of the numbered statements is/are true as they relate to the statistical concept.

Terms and Definitions for Statistics

This quiz covers basic terms and definitions of statistics.

Measures of Central Tendency

This quiz evaluates the students understanding of the measures of central tendency seen in statistics. This quiz is specifically designed to incorporate the measures of central tendency as they relate to psychological research.

View More Free Quizzes
Related BrainMass Solutions

  • Business example of ANOVA

    98488 To find business situation for application of ANOVA Using the Internet or other resources, find three separate sets of data that pertain to a business research issue, problem, or opportunity facing an organization you are familiar with.

  • Business problem solved using ANOVA

    82323 Business Problem Solved using ANOVA Please help finding THREE SEPARATE SETS OF DATA that pertain to a business research issue, problem, or opportunity facing an organization.

  • Business Opportunity Statement

    Describe the business research process for addressing or finding a solution to your selected problem/opportunity.

  • Identify a business research issue, problem, or opportunity

    92109 Identify a business research issue, problem, or opportunity facing a organization that can be examined using regression analysis Identify a business research issue, problem, or opportunity facing a organization that can be examined using regression

  • Have NOx and DPM emissions been changing (decreasing or increasing) in OGV's, HDV's, or CHE's?

    Identify a business research issue, problem, or opportunity facing an organization selected research issue, problem, or opportunity before completing your regression paper.

  • Conjoint Analysis

    Finally, as a management trainer, you may wish to develop a case study around a specific organizational problem or situation. 2. Organizationally, what departments or business units are to be investigated or researched?

  • Numerical and Verbal Hypothesis Statements

    232919 Numerical and Verbal Hypothesis Statements Identify a research issue, problem, or opportunity that uses data that has absolute zero measurements and ratio level data.

  • Household Budget Research

    47289 Describes a research issue, opportunity, or problem/the basis of the problem of a household budget 1. Describe a research issue, opportunity, or problem. 2. Describe the basis of the problem of a household budget.

  • Opening Paragraph for a Research Paper

    (I just need an opening nothing else) Find three separate sets of data that pertain to a business research issue, problem, or opportunity facing your organization. Be sure to identify data that can be used in an ANOVA test.

  • HR Consultant given a job to research HRIS Vendors

    Problem or Issue Focus Review the problem chosen above that will benefit from a technology-based solution. What is the current state? Why do you believe a technology-based solution would be appropriate?

View More Related Solutions