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Southwest Airlines: Employees and Organizational Culture

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Assess how Southwest Airlines' culture is different from other airline competitors and the resulting impact on business performance.

Southwest Airlines' management believes that employees come first and customers come second. Assess the merits of this belief, indicating your agreement or disagreement with the approach. Provide support for your position.

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Southwest Airlines' culture is different from other airline competitors because they are one of the few companies in the business that has employee branding. With this though, there are a few European airlines that try its methods. This occurs, despite the airline being unionized. It has overall and quick turn- around times. So, with this, employee branding means it wants ...

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