Small Business:Considerations & Developing Niche Market
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Why is segmenting a niche market so crucial for a small business?
What factors should be considered when purchasing for a small business?
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This solution of 352 words addresses the segmentation of a niche market and what factors should be considered when purchasing for a small business.
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Why is segmenting a niche market so crucial for a small business?
It is crucial for a small business to create a niche market in order to define and identify its' target audience. It is through a company's ability to offer a distinguishable difference in products or services that it will be able to grow. By segmenting a niche market, a business is able to fine tune its vision and its marketing message. It is much more cost effective and efficient to market to an identified subset of the total ...
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- BA, University of Southern California
- MSS, United States Sports Academy
- Ed.D, Boise State University
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