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NBC Universal - 5Ws

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Analyze the current and future situation with respect to the organization's (NBC Universal) target market using the 5W Model for Customer Analysis.

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Solution Summary

The solution discusses the 5ws of NBC Universal and its alignment with diversity.

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NBC Universal is an international company that encompasses network television, movies and various entertainment sectors.The largest sector of the business is its network television sector. To properly analyze the current target market, the 5Ws are:

Who - Broadcast television
Where - Online, Satellite, Cable, Streaming
What - Programming
When - 24/7
Why - ...

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