Global venture in AUSTRALIA: Bausch & Lomb, sun glasses

Solution Preview

Bausch & Lomb was one of the giant sun glass companies, which has global ventures. The following analysis will give a brief description about the company's organizational structure, mechanism & strategies adopted by the company.

Organization & Mechanism:
Bausch & Lomb was founded nearly 150 years ago on the banks of the Genesee river in Rochester, NY, and since that time has become the preeminent global technology based health care company for the eye, dedicated to helping consumers see, look and feel better through innovative technology and design . Bausch & Lomb has always considered business continuity and interdependency risk as part of its overall risk management strategy. Decades ago Bausch & Lomb was an early adopter of the principles that are the foundation of "highly protected risk" engineering practices and thorough emergency response plans. However, as Bausch & Lomb's organizational structure changes to be more competitive, BCP efforts are moving beyond loss prevention initiatives and emergency response plans to assure its long-term continuity.

"Four years ago, Bausch & Lomb evolved from a highly decentralized organizational structure to one that aligned our operations around global product lines," said chairman and CEO, Bill Carpenter in a September 28 news release. "That global structure brought strategic focus to our businesses and delivered operational efficiencies during a period in which we made dramatic changes to our business portfolio - divesting our non-strategic business lines and strengthening our eye care lines. "Carpenter explains that B&L is "now a highly focused company, with eye care product lines that present tremendous opportunities for additional commercial and operational synergies. To fully capitalize on these opportunities, we are evolving ...