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Nike vs. Kasky

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Investigate and give a brief explanation Nike vs. Kasky.

What impact does this case have on Public Relations?

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Investigate and give a brief explanation Nike vs. Kasky.

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Nike, Inc. vs. Kasky
Kasky, acting on behalf of the public, brought suit against the Nike Corporation seeking monetary and injunctive relief under California laws designed to curb false advertising and unfair competition. Kasky alleged that Nike, in response to public criticism, and to induce consumers to continue buying its products, made false statements of fact in press releases, letters to newspapers, and other public documents, about its labor practices and the working conditions in the factories that produce its goods. The superior court dismissed the complaint on the basis that the speech in question was non-commercial speech, and the court of appeals affirmed. The California Supreme Court reversed, holding that the speech in question was commercial speech because it was directed by a commercial ...

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