Purchase Solution

Globalization and Hershey's Total Quality Management

Not what you're looking for?

Ask Custom Question

How can globalization increase the complexity of Hershey's total quality management?

Purchase this Solution

Solution Summary

The solution discusses how globalization can increase the complexity of Hershey's total quality management. References for further reading are also included.

Solution Preview

How can globalization increase the complexity of Hershey's total quality management?

Total Quality Management (TQM) defines quality as consistently meeting customer expectations and needs. To ensure data quality in the best possible way is to supply data that is used by people who have been trained in checking what the data should look like. These people are also able to recognize when it is not correct and they also know what would be correct and they are able to provide feedback that will resolve the discrepancies. Customer usage and customer feedback are the essential factors.

Hershey is the leading manufacturer of chocolate products in North America. It also produces non-chocolate confectionery and chocolate-related grocery products. Hershey has domestic and international operations and distribution channels.

Hershey has many competitors which include Mars, Nestle, Russell Stover, and Palmer. In the domestic non-chocolate category, Hershey's largest competitor is Nabisco. On a dollar basis, Hershey's sales are roughly 80% chocolate and 20% non-chocolate. Hershey sells to 8-10 different classes of trade including grocery wholesalers, chain grocery stores, candy distributors, and mass merchandisers, chain drug stores, vending companies, wholesale clubs, convenience stores, concessionaires and food distributors. Products are sold by full-time sales representatives, food brokers and part-time retail sales merchandisers throughout the United States, Canada and Mexico. The ...

Purchase this Solution


Free BrainMass Quizzes
Basic Social Media Concepts

The quiz will test your knowledge on basic social media concepts.

IPOs

This Quiz is compiled of questions that pertain to IPOs (Initial Public Offerings)

Cost Concepts: Analyzing Costs in Managerial Accounting

This quiz gives students the opportunity to assess their knowledge of cost concepts used in managerial accounting such as opportunity costs, marginal costs, relevant costs and the benefits and relationships that derive from them.

Team Development Strategies

This quiz will assess your knowledge of team-building processes, learning styles, and leadership methods. Team development is essential to creating and maintaining high performing teams.

Business Ethics Awareness Strategy

This quiz is designed to assess your current ability for determining the characteristics of ethical behavior. It is essential that leaders, managers, and employees are able to distinguish between positive and negative ethical behavior. The quicker you assess a person's ethical tendency, the awareness empowers you to develop a strategy on how to interact with them.