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methods used to treat customers indivdually

What are 3 methods used to treat customers indivdually. Why are they significant to e-commerce.?

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Methods to treat customers individually:

The first method to treat customers individually is via using demographic data or profile of customers. In this manner, segment specific portals can be created for consumers with similar demographic characteristics, like age, gender, etc.

Another common method is to link the web-visitor to ...

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methods used to treat customers indivdually

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