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Setting a price on products/services

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Select a product or service that you utilize at least once a month.

1) Describe the product or service briefly,
2) If you were determining the price, what price would you set and why?
3) What type of promotion do you think would be most effective and why?

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Solution Summary

Setting a price on products and services is discussed very comprehensively in this explanation.

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Select a product or service that you utilize at least once a month.

1) Describe the product or service briefly,
The product is Procter and Gamble Crest toothpaste. The toothpaste is pro-health product, is supposed to keep teeth free from disease. The user of Crest feels fresh longer. The main reason this product is purchased ...

Solution provided by:
Hatim Baxamusa, MBA
Education
  • BSc , University of Calcutta
  • MBA, Eastern Institute for Integrated Learning in Management
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