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    Business and Industry Analysis

    Business analysis is the research discipline of identifying business needs and determining solutions to business problems. Solutions often include a systems development component, but can also include organizational change or strategic planning and policy development. Sub-disciplines of business analysis include enterprise analysis or company analysis. This job conducts feasibility studies and conducts initial risk assessments. Next, requirement planning and management involves determining which requirements are the highest priority for implementation.

    Business analysis also requires elicitation, which encompasses brainstorming, focus groups, interviews, and surveys. Documentation is also required, which includes architectural analysis and business process analysis. Lastly, any business or industry analysis includes a solution assessment and validation. This looks at how to fix new solutions and how to assess possible shortcomings.1

    There are a few generic business analysis tools, some of which include: PESTEL (political, economic, sociological, technical, legal, and environmental), SWOT (strengths, weaknesses, opportunities, threats), and Porter's Five Forces. Business analysts usually pick one of three subfields to specialize in since business analysis is too broad: strategist, architect, or systems analyst. Strategists are well versed in analyzing strategic profiles of an organization and its environment, advising senior management on policies and the effects of policy decisions.1

    Architects are involved with the redesigning of different core business processes, the application of technology to support change, and managing organizational change. Finally, systems analysts determine how to get the best return from IT investments and focus on the IT part of the change process.



    1. Hass, K. B., Vander Horst, R., & Ziemski, K. (2008). From Analyst to Leader: Elevating the Role of the Business Analyst Management Concepts, p94.

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    BrainMass Categories within Business and Industry Analysis


    Solutions: 749

    A SWOT analysis is an approach to making an evaluation or a judgment based on an entity’s Strengths, Weaknesses, Opportunities, and Threats.

    Boston Consulting Group Matrix

    Solutions: 55

    The Boston Consulting Group Matrix (Boston matrix, BCG matrix, growth-share matrix, product portfolio, or portfolio diagram) is a diagram showing how market share and market growth contribute to the outlook of particular business units or product lines.

    Porter's Five Forces

    Solutions: 205

    Porter’s Five Forces consists of forces that affect a company's ability to make profits and serve its customers. Hence, Porter’s Five Forces can be used to assess the attractiveness of a market.

    Resource-Based View

    Solutions: 84

    The resource-based view is a model of competitive advantage that suggests that a firm can gain a sustainable competitive advantage by having resources, or a mix of resources, that are not easily replicable or transferred.

    The Non-Market Business Environment

    Solutions: 4

    David P. Baron suggests that businesses must also learn to compete in what Baron calls the non-market environment. Non-market issues such as regulation will have a significant impact on the success of the firm's business strategy.


    Feasibility Studies

    Solutions: 67

    Feasibility studies aim to objectively discover the strengths and weaknesses of an existing business or proposed venture. They also look at the opportunities and threats in the current industry and the resources required to carry out the process.

    PEST Analysis

    Solutions: 134

    The PEST analysis framework looks at how factors of change that are external to a business contribute to a business's overall risk. The factors looked at are external factors that lay outside of the control of the organization itself, broken into four categories: political, economic, social and technological.

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